AICE Media & Film Studies

     My magazine, Technique , engages with audiences by interacting with readers on its social media accounts such as Facebook, Twitter, and Instagram. Various photo contests are held on these platforms as well, which causes readers to engage with the magazine by sending in photos they took and even winning prizes. Different events, such as photography expositions, also gives Technique 's audience a chance to interact with this magazine.      To be distributed, I would hire a distribution agent to display this product at locations where Technique 's target audience would be reached the easiest. For instance, instead of showcasing the magazine at a gas station and hoping someone buys it, the distribution agent would do research into my magazine's target audience and then research where those people frequent the most. Then, the product would be displayed in these areas so that more passerby are likely to purchase it. I would also distribute Technique ...

     My product utilizes the conventions of other photography magazines. It does this by having the title in a bold font, since photo magazines have a distinct, pronounced font that is not curvy or thin. My cover also has a small preview of some articles in the issue, which all conventional magazines have. Additionally, I have a star icon that displays an exclusive interview in the article; not every magazine has this, but some that I researched - for example, Digital Photo Pro - do utilize this technique.  My cover challenges conventions slightly by having a white border around the cover page, which most magazines do not have but makes mine look more polished. Also, the cover image is not like most other photography magazines: these  products usually feature a mid-shot, full-body shot, or close-up of  a  person.  In m y magazine, the entire cover is a close-up of a person holding a camera, but instead of the focus being on the model it is on the...

     In my magazine, I will utilize both conventional and digital approaches to distribution. I will have a distribution agent that will disperse my content to locations where my target audience will be more likely to see it. For instance, my distribution agent will scout out various areas - like a photo equipment store - and sell my magazines there, rather than merely distributing them at an arbitrary location such as a gas station.      As for the digital part of my distribution plan, I will create a website to distribute the various articles that Technique , my magazine, puts out. I will also have an app for Technique  on the iTunes App Store, Amazon App Store, Google Play, and other platforms. My magazine will also be available on Nooks, Kindles, and other e-readers to reach generations who may not be as savvy with smartphones, or merely have a predilection to reading on this device. My distribution plan will make sure that Technique 's articles ...